Get in touch

Transform your business with us today through web design & development - we will achieve all your goals and objectives

contact us now

Header Image: Jesus Kiteque


Is building a website yourself better than having a website professionally built?

Deciding to buy a website can be quite a stressful time and whilst you are doing endless amounts of research into the best website builders or website companies, you may find yourself asking the question, do I build the website myself or do I get it professionally built? So what is the best way to go? Well there are definitely some pros and cons of both, but it will all come down to capabilities, functionality, budget and time.

What type of website do you need?

The best way to determine whether building a website yourself or having a website professionally built and designed for you, will depend on what is needed from your business website or what you will want from your website personally. Are you looking for just a brochure website, with very minimum functionality but with basic business information? Or are you looking for a website with eCommerce functionality or a Blog feature? All of this will depend on what option is best to go for. However, you may think that a simple website will be easy to DIY and you may be right, but don’t forget about your own capabilities. For example, do you understand how a website should be designed to really show your unique brand persona and give the ultimate user experience? Or what about the technical side of creating a website such as: SSL certificates, hosting, domains, email servers etc? Your website will be your number one marketing tool so it is vitally important that you get your website right to ensure your brand is perceived in the way you need it too.

DIY Website builders

Website builders such as Wix or Squarespace for example, can offer you the chance to create and design a website yourself, and they will often be fairly priced for what you get. This is usually seen as the first port of call and can help get your online presence started relatively quickly.  However, these website builders will often be limited to templates or themes and you may not get to choose exactly where you want to place certain features. Each one will often provide you with a basic page editor that can be straightforward to use, but you may find that you are massively restricted by what you can do with it. These DIY builders are seemingly ideal for those who are not so ‘tech savvy’ as often they will have a drag and drop approach making building your website very easy. However, keep your eyes peeled for those hidden costs,  as you may find that the price starts off nice and low and then before you know it you will be paying for all the little extras that they never mentioned you would need at the beginning, but are crucial for your website to be online. These can include, SSL certificates, domain names or even email accounts, just make sure that you check very closely what you get with each package otherwise you may find the prices start to soar.

These types of website builders will often come with a very similar layout throughout each of the designs, this is due to the drag and drop nature of the website builder and whilst this is very easy to use, it can often lead to websites looking very similar across designs, potentially taking away the uniqueness and quality from a website. It can be very obvious to the user which website builder has been used because there are so many websites out there with very similar content and image placement. When you are shopping on a Shopify website for example, you can automatically tell that the website was built with Shopify because the product pages, cart and checkout experience is nearly identical from website to website, which may make a website appear less professional and distinctive. Whilst these website builders are easy to use, as you add more functionality using a drag and drop builder it can start to react slower within the page editor. Eventually, with too much added to each page it can become clunky to edit, resulting in a frustrating situation each time you need to update your website.

On the other hand, professional website building software such as WordPress, Joomla and Drupal can allow you to build your own website for free. With this type of web builder, you will often have much more freedom and be able to manipulate each page how you want too. Of course with this level of control comes complications (more so than a Wix or Weebly website builder), as it is not so easy to use if you are a beginner. Not only that, a lot of the functionality that you may need for your business/ personal website will be separate from the main core platform. Plugins will often need to be found and added to your website in order for you to be able to add certain functionality, these can sometimes come at a cost and they may not necessarily be up to date (which can make your website less secure). Adding plugins and other functionality may mean having some coding knowledge, and so is generally better suited to someone who is comfortable using HTML. This again can often be very time consuming, especially if this is something that is completely new to you. If you are working for a business this may be too much of a struggle to try and accomplish yourself, especially if there are lots of functionality needed on the website. While with other website builders such as Wix  depending on which package you choose, you may find you have a domain and SSL etc. included in the one monthly cost, however with WordPress, Joomla or Drupal you will need source these elements yourself, perhaps even paying multiple costs each month that can be difficult to keep track of. Add onto this the overall time spent on creating a website from scratch, and the cost can increase rapidly.

Professionally designed website

Going to a professional company who specialises in web design will take away all of the hassle and time that you would have to spend building a website yourself. Professional web designers understand what makes a website stand out and what your users will expect from your brand, they can also give you custom features like branded icons and buttons that perfectly match your brand colours and schemes. Web designers also know the most up to date website trends, whether that is adding a large video header to your homepage or adding certain fonts to your text, this will be crucial in making your website appear up to date and professional. You will also get the opportunity to have whatever features and functionality that you require without the hassle of trying to find it and then applying it yourself. Web designers can even recommend where certain features should be positioned so that they will provide the user with the best website experience encouraging them to return to your website time and time again.  

With a professional website company, you will often receive one on one communication with a dedicated designer who will be able to give you their professional opinion on your vision for the website, this can ensure that your website will look and function exactly how you would like it too. However, communication back and forth can become a little bit frustrating, especially if you and the designer are not on the same page in terms of vision, but you have to remember that they are experts in their field and will want to work with you to achieve your goals. Designers will give their advice when necessary, as some elements may just not work as part of the website design.

SEO can also be a big factor to take into consideration when you are building a website, as you will want your website to be viewed by your target audience and be visible on search engines. Professional designers will take SEO in to account when they are building and designing your website, as they will typically be kept up to date with the latest algorithms and search engine updates, meaning that they will understand what a search engine is looking for from a website to rank well. Professional designers will have full control of your image sizes, image alt tags, Meta data, submitting XML site maps etc. ensuring that your website is fully optimised for the web. As website designers have full knowledge of the system they are using, they will also know exactly where and how to use the tools that will be provided by the building platform, meaning that this can be done easily and quickly. A DIY website builder may be very limited in terms of SEO tools, they may provide you with the basics but this may not be enough to fully market your business effectively; again this may come down to an external plugin which can be quite costly. Whereas, SEO will usually be a top agenda for a professional company as they will want your website to fully reach your goals and objectives.  

Having a website professionally built, will 9 times out of 10 give a much higher end feel to a website design and overall user experience. Your design can be completely unique with a bespoke website design and although the fear is that these types of websites can be a bit pricey, they will often pay themselves back in increased business and a more professional online presence. Here at WebBoss Websites we can provide you with a fully bespoke website catered to your specific needs.  But for those of you on a lower budget, fear not as we can provide you with a templated website, similar to those offered on, but our designers will add in your content and images for you, so you are sure to get a professionally designed website but at a lower cost. By doing this you will also receive all of the amazing benefits that WebBoss has to offer, like receiving training and ongoing support once your website goes live. With our templated sites you can even be online in 10 working days!

Overall, they both have their merits, but inevitably it will come down to budget, skill and functionality, but if your business is in it for the long haul then it can be more cost effective to buy a professionally designed website, as many small businesses end up graduating to these in the end when they realise that quick fixes such as, Squarespace and Wix dont offer the custom functionality they require. The choice is yours but we recommend that you go professional.

Subscribe to Updates

Subscribe to:
Like   Back to Top   Seen 205 times   Liked 0 times

Subscribe to Updates

If you enjoyed this, why not subscribe to free email updates ?

Subscribe to Blog updates

Enter your email address to be notified of new posts:

Subscribe to:

Alternatively, you can subscribe via RSS RSS

‹ Return to Blog

We never share or sell your email address to anyone.

I've already subscribed / don't show me this again

Recent Posts

In The Latest Update: Multiple Shipping Options

| 11th March 2021 | Ecommerce

In The Latest Update: Multiple Shipping Options

One of the most recently requested features for our eCommerce module was that of multiple and more flexible shipping options. We are pleased to announce that as of version 3.6.6 of the WebBoss system, you can now create multiple and flexible shipping options to cater for all your needs! How does it work? The basic idea of the new shipping options is that you can create multiple different shipping options, all with different configurations, including restrictions. When the user goes through the checkout process, the website will check all the available shipping options you have configured (based off of the shipping address, cart products etc.) and show buttons in the checkout to select which option to use, or if only one is available it will select that one automatically. Stay COVID-19 safe with Click & Collect One of the main new features is to allow collection, or “Click & Collect”, and to be able to create locations for this. If you have a shipping option with the type set to “collection”, then the checkout process will allow to you choose between delivery and collection. When the user chooses collection, instead of entering a shipping address, they will choose a collection location, which can also be displayed on a map. The checkout options if you offer both types   To configure your shipping options in your website admin, from the sidebar navigation, go to Modules > eCommerce > Shop Settings > Postage Settings. The “Default” tab holds some general postage settings, and the basic settings to use if you’re not yet ready to use the new shipping options. The main tab to use here is the “Postage Types” tab. Here you can create new options and click the “Configure” button to change the settings like the restrictions and free conditions. Multiple Postage Types settings   If you’re using the collection option, you will need to create locations for customers to collect from, which can be done under the “Locations” tab. Click & Collect locations settings in the ecommerce dashboard   The last tab is “Price Charts”, which can be used to create a table used to calculate shipping price based on weight, which can then be applied to shipping options. Weight Chart configuration settings Configuration Examples Standard and Next Day delivery If you want users to have the option to choose between various delivery types, create two different shipping options; for this example we will use “Standard” and “Next Day” delivery. For the Standard delivery, don’t add any restrictions so this will always be displayed as the default option. When configuring the Next Day delivery however, you may decide to add restrictions to it so for example you could set it so next day delivery is only available on orders over a set amount. Alternatively, you could also set this option to be free if the order is over a set amount. Configuring the shipping options for Standard and Next Day delivery   Then when a customer goes through your checkout, this is what they will see when they get to the point of confirming their order: Checkout options with multiple postage options   Local, National and International Delivery If you want to have different prices for local and international delivery, you could create a different shipping option for each area. Your first option could be your local delivery, so for this option you could restrict it to specific postcodes, and then you could have another option for national delivery by restricting it to only the UK for example. Depending on how you want to handle overseas shipping, you could create an option for Europe and an option for International, but excluding UK. Alternatively, you could even have different options for different countries if you wanted to be more specific. Configuring restrictive and more complex shipping options   Different Couriers If you wanted to deliver through multiple...

WebBoss eCommerce Module - January Sales

| 08th January 2021 | Blogging

WebBoss eCommerce Module - January Sales

How the eCommerce module can help with your January sales With the madness of Christmas behind us, it might be time to think about those January sales and clearing out your stock room to make way for the New Year. Since we are also facing yet another national lockdown, it might be the right time to get your business selling online. With all of this in mind, the WebBoss platform is full of features that can really help you organise and showcase your online products. Here are a few ways that WebBoss can help you shift those sale items.  1. Discounted Products Add discounts to your products to show your users the new and old price. This will encourage people to buy from you, if they can see the price difference or how much they are saving, they will be more likely to part with their cash. Within the system there is a really easy way to discount your products, in the ‘Special Offers’ section when you edit a product, you can keep the original price and add a discounted price, this will appear on the front end of your website to tell users the new discounted price of a product.        2. Image Overlay You can also easily add an overlay to your products to really make them stand out and tell your users that there is a sale or discount on a product. In the ‘Special Offers’ section of the edit product page, you will have the option to write some text which will appear over the product image on the front end of your website for example, ‘30% Off’. This will really make the discounted product stand out. You don’t have to add this, however it can be really useful when you are trying to sell discounted products.       You can choose to use the default image overlay colour and text colour if you would like too, however there is a way of customising this if you would like to use specific colours. To do this go to ‘Shop Settings’ > ‘Display Settings’ > ‘Product Display Options’ and scroll to the bottom, here you will see some settings that will allow you to customise your overlay. You can choose whether you want the overlay to be across one of the corners, or you can choose to have a circle.  You can also choose which corner you would like the overlay to be displayed on your product image. You can then choose the colour of the overlay and also the colour of the text.               You can also add different promotions to different products. Again within the edit product pages, you can choose any discount price and also add in any text to the overlay for each individual product. For example, some may be 30% off, while others might be 10% or 20%; you can even add in text like ‘Price Drop’ or ‘Sale’, etc.   3. Exclusive Promo Codes Exclusive promo codes are definitely a great option for encouraging new and return customers. These codes can either be targeted in an email campaign to certain email subscribers, or you can even display the code on your website somewhere for example, within the description  of your product page. These codes can be created in the ‘Shop Settings’ > ‘Promo Codes’, from here you can create as many promo codes as you like. The user will then be able to add the code within the checkout area, where the money will then automatically be deducted from the original product cost. Within the settings you will have the option to add the name of the code, add a percentage off or you can add in a cost deduction, you can also add an expiry date.      4. Special Offers Category Within your categories, there will be a default ‘Special Offers’ category, this can be really useful for displaying all of your discounted products in one place. If you discount any of your products they will automatically appear in this category, saving you a lot of time and will also mean that your users will easily be able to find all of the sale items that you have listed. To ensure that you have this category active then head...

Website Design Trends 2021

| 23rd December 2020 | Blogging

Website Design Trends 2021

Top 5 Website Design Trends for 2021   Like most things, trends will come and go and this is no different for web design. Every year we are very excited to see what new design trends will be appearing and which ones we can incorporate in our own website designs. With this in mind, we have listed our top 5 favourite new web design trends, that we will hopefully be seeing more of in 2021.  1. 3D Design Although this is something that is definitely not new and does reoccur each year, 3D Design seems to be getting more and more intricate as the years go on, making the most of the capabilities of modern technologies. Here we can see technology giant Apple really incorporating stunning 3D design elements into their website imagery.  2. Nature Inspired Design Something that we don’t often see, but is slowly coming back into fashion for 2021, is nature inspired web designs. We can start to see the use of earthy toned colours, softer lighting and nature imagery this year in certain web designs, as demonstrated here by Green & Blacks Chocolate. 3. Organic Shapes In previous years we have seen geometric shapes being very popular in web design, however this year we are going to start to see a lot more organic shapes being used within certain designs. These tend to be shapes that you would find in nature, similar to hills or mountains or steep inclines. These shapes are very useful to break up a web page and fluidly draw the reader’s eye to different sections. Here you can see how Android has used these organic shapes in their own website design.   4. Abstract Art Compositions  A big trend for 2021 seems to be artistic and abstract shapes. In previous years we have seen shapes like squares and circles being used in a simplistic and minimalistic way, however this year we are going to see these shapes being used in a much more abstract and artistic way. Web designers and artists will be using these in conjunction with photography, adding elements of excitement and energy to website designs. Again, Apple have incorporated this website design trend within their own design.  5. Web Design for Causes  With the COVID-19 pandemic affecting the entire planet, many companies have had a much different outlook on certain environmental and philanthropic parts of their business and as a result of this; their web design has been influenced, bringing these elements to the forefront of their websites. Here you can see that Green & Blacks have chosen to showcase their business ethics within their homepage design, to really emphasise it to their users.    We can definitely see a few repeat trends creeping in for this year, however it is nice to see these designs being updated and modernised to suit websites in 2021. We can see that web designers are really pushing the boundaries as to what their applications can achieve, and it is very refreshing. These trends are our personal favourites that you can expect to see within our own website designs throughout 2021. If you would like to incorporate any of these elements in a design for your own website, contact us today to arrange a chat.  ...

WebBoss Websites Guide - Google Analytics

| 15th December 2020 | Blogging

WebBoss Websites Guide - Google Analytics

How to Add Google Analytics to Your WebBoss Website With SEO and website tracking such a huge topic when it comes to digital marketing and running an online business, we know how important it is to be able to track and analyse the data and traffic being generated by your biggest marketing tool, your website. Google Analytics is one of the most popular and FREE tools that you can use to track and monitor user behaviour, user experience, device functionality, etc. It is extremely useful for your online marketing strategy and you can use it in many ways. However with all this being said, if you are newer to the world of online businesses and digital marketing, then it can be a little bit difficult to understand how your website and Google Analytics go hand in hand. When it comes to your WebBoss Website, our development team are continually adding triggers to particular areas of the CMS such as the eCommerce module, so that your website can communicate more information to Google Analytics. Recently in our newest update we have added triggers to the Web Forms module, meaning that you can now track when people fill out a contact form or a sign up form. So all you need to do is add your Google Analytics tracking ID to your website.   How to Find Your Google Analytics Tracking ID So if you haven't already, you will need to get yourself a free Google Analytics account. From here you will have everything you need to get started tracking your users behaviour on your website. Once you have set up your Google Analytics account, all you will need to do is find your tracking ID from your Google Analytics account and add it to your website. To find your Tracking ID all you need to do is:• Sign in to your Analytics account.• Click Admin.• Select an account from the menu in the ACCOUNT column.• Select a property from the menu in the PROPERTY column.• Under PROPERTY, click Tracking Info > Tracking Code.• Your Tracking ID is displayed at the top of the page. From here you will need to copy the code and then paste it to your website. To do this go to the page, ‘SEO: Analytics and Tracking Scripts’ which is located in the left hand side bar under 'SEO Settings'. From here, the page will open and you will see 'Analytics (Tracking ID)' paste your tracking ID here and then scroll to the bottom and hit 'Save Tracking Codes'.  And that’s it! Your website will now start tracking a lot of different information which you can review and analyse in Google Analytics including, information about your eCommerce module, web forms and more!...