WebBoss Websites

Strong imagery can really make a website; if a website has clean, professional-looking images then this instils trust in the brand and encourages visitors to buy products or services. Website images can grab our attention and make us feel a type of way, not only will this improve your user experience, but in turn, can boost your SEO (Search Engine Optimisation) by improving your bounce rate. If that's not enough, using the right images can improve your conversion rates, as people will respond we...

At the beginning of the year, Apple announced that its Safari web browser would reject websites whose SSL certificate was valid for more than 13 months. Now with everything that has been going on this year, you would be forgiven for forgetting about this (or let's be honest, not even hearing about it until now) and feeling the sudden pit in your stomach, wondering if your website will start being blocked on certain devices.  The move proposed by the tech giant is part of their plan to ensure t...

Here are 6 website myths you need to know about before owning a website in 2020 You may have heard a few of these before, but with the internet full of opinions and contradictions it can be difficult to know what is true and what is a myth. With this in mind, we have created a shortlist of some of the biggest website myths! 1.     Websites are too expensive While this may be somewhat true, you will get what you pay for and sometimes it will be worth the money that is spent on it. However,...

An often overlooked area of marketing for small businesses is understanding your target audience. In the excitement to launch a new business or even a new website, things can get missed. Or perhaps you are testing if your side hustle could become your new full time, and want to see if there is any interest first before diving in deep. Either way, knowing your audience is vital to sustaining your business. It allows you to market your product or service in a way that appeals to them to encourage ...

Making time to ensure you have regular blog posts added to your website might seem like another thankless chore in the long list of things you need to do, but do it right and it could open your business up to more visitors, more engagement, and most importantly more customers. Not quite convinced? Here are our top 5 reasons why you should be blogging about your business. 1. It shows your expertise By regularly writing blog posts about your area of business, visitors are able to see that you ar...